The Blei Media Services Department is considered as a benchmark by clients and Italian advertising agencies willing to plan and carry out advertising campaigns on foreign media. We provide the following services:

Media Strategy: analysis and development of suitable communication strategies that allow for the success of advertising campaigns on the basis of a brief provided by the client/agency. In-depth studies of the markets, their media landscapes and the media selected for the campaigns.

Media Planning: skill and expertise in choosing the suitable media channels to achieve the goal; budget-based media planning supported by the latest media data as well as optimization of the global planning process.

Media Buying: negotiation and buying of the selected media and complete management and co-ordination of advertising campaigns.

Media Research: In-depth examination of media landscapes, advertising expenditures, competitor analysis and media ranking service provided within a specific target group to support the global planning. Constant research and updating activity of media sceneries worldwide and publications of research data on specific countries.